Guess Who?

Box Office India

When producers, especially the big ones, align with a major studio for co-productions or acquisitions, one of the major attractions for this alliance is the expectation that the full-time and well-paid professionals at the studio will do a good job of marketing the film – something that is critical for a film’s success.

However, as this big (make that ‘very big’) producer very recently experienced, expectations are not always matched by reality. Not only did the marketing team do a shoddy job of promoting the high-profile film, they even failed to listen to or learn from the vast experience of the producer. When he realised that nothing good would come out of the team at the studio, the producer decided to take matters into his own hands, right down to personally calling the executing vendors and agencies.

Well, as they say, sometimes the best way to ensure that a job gets done is to do it yourself!

Box Office India
Collection Chart
As on 16th December, 2017
FilmsWeekWeeklyTotal
Fukrey Returns146.93CR46.93CR
Sallu Ki Shaadi102.22LK02.22LK
Galti Sirf Tumhari12.29LK2.29LK
Game Over102.97LK02.97LK
Pyar Se Bolo Devaa110.00K10.00K
Firangi276.00LK76.00LK
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