Yes, sequels are readymade, branded entertainment, which the audience already loves and looks forward to watching. The previous instalments of films like these have already achieved the popularity and success they aimed at, and they are now in repeat mode. This year, 18 sequels will hit cinemas and I believe, Annabelle 2, Transformers: The Last Knight, Spider-Man: Homecoming and Star Wars Episode: The last Jedi from Hollywood, and Baahubali: The Conclusion, Sarkar 3, Judwaa 2, 2.0 and Tiger Zinda Hai from Bollywood are blind bets as there are certain to succeed at the box office.
I think sequels will do well this year. The Indian audience is now very excited about sequels and the sequel culture. We are awaiting them in bulk. Judwaa 2, Golmaal Again and, of course, the huge Baahubali 2 will be sure-shot hits at the box office. There will, of course, be others that will do well but these three are the ones with maximum excitement.
The big opportunity, though, will be in the English sequels. There is huge excitement in India for the Marvel sequels and, of course, the Transformers franchise. So I expect Guardians Of The Galaxy, Spider-Man: Homecoming and Transformers: The Last Knight to do very well.
A sequel is a double-edged sword. Producers need to make sure that they are building a better product than the previous
instalment. Of course, a sequel has great recall, which in turn helps market movies but the flip side is that you are starting with very high expectations.
I believe the Indian audience is now connecting with sequels as movie-going frequency is rapidly changing from five movies a year to 15. There are many sequels lined up this year and we will know what the buzz is like closer to their release. But for now, it is Baahubali and Spiderman.
Love for cinema is intrinsic in every Indian. Since the inception of the camera, movies like Mughal-E-Azam, Sholay etc., have worked really well at the box office. Gradually, sequels started to hold a special place in the hearts of movie buffs. Movies like Baahubali , Hate Story , Sarkar , Judwaa and Golmaal have done really well at the box office, hence their sequels should also do really well. Special attention should be given to underdogs like Hate Story 4, Atithi Iin London and Judwaa 2. We are certain these three movies will pull a pleasant surprise on the original ones.
Also, Hollywood has a good chance of faring well with their set of sequels, for two reasons. First, all these sequels are a part of prior successful franchises and, second, India has developed a very nuanced taste for international movies.From the set of sequels releasing this year, Thor: Ragnarok, Annabelle 2, Pirates Of The Caribbean: Dead Men Tell No Tales and Kingsman: The Golden Circle look promising.
Making a sequel is nothing but a marketing play and an effort to hype a film, whether it’s a Hollywood movie or a Bollywood one. Having said that, I believe that the success of any movie totally depends on how strong is its content. However, compared to Hollywood, Bollywood is far from cracking the success code for sequels. Since Hollywood movies target the global audience, they do thorough research, and the treatment and other detailing which go into the film is on a much larger scale. That’s why their chances of success are optimal.
In my opinion, Bollywood sequels of Tiger (Tiger Zinda Hai), Golmaal (Golmaal Again), Baahubali (Baahubali: The Conclusion) and Judwaa (Judwaa 2) will have a good impact on the box office whereas for Hollywood, I am betting on Spiderman ( Spider-Man Homecoming), Justice League (Justice League part two), The Mummy, Transformers (Transformers – The Last Knight) and Thor (Thor-Ragnarok). I am sure the upcoming sequels, both in Hindi and English, will boost our box-office this year.
You are right about the fate of the first quarter, where only one Hollywood film and two Bollywood films were able to leave their mark on the BO in the sequel genre. But the blame for the other films not working fully lies with their makers for not delivering on content. Whether a sequel, or a franchise, or a new film, it will be wholeheartedly accepted by the audience only if it delivers on the promise made by the makers on the trailer front. Everything else will be rejected, regardless of brand or franchise, as the audience has plenty of choice.
Having said that, the line-up for the rest of the year looks very promising and I find at least 50-60 per cent of the 28 films delivering, looking at past records of their makers or studios. Hollywood’s line-up looks extraordinary and it will exceed last year’s numbers by good margins and will again create record growth in India this year too.
My personal bets are on the Golmaal franchise, Baahubali, 2.0, Tiger Zinda Hai and Judwaa 2 from Bollywood, where Atithii Iin London looks like a dark horse. As far as Hollywood is concerned, my personal favourites are Justice League, Spider-Man: Homecoming, Despicable Me 3, Thor and Insidious Chapter 4, in that order.
Everything we’ve seen about a successful original gives a producer hope to explore the chances of a sequel/ prequel/ franchise opportunity with that film. If the content is in sync with the expectations of the audience, most sequel and franchise films do well at the box office, thanks to the legacy they carry.
This year belongs to all the most-awaited sequels and Carnival is confident about the year-long film line-up. There are around 44 Hollywood movie sequels and reboots releasing in 2017. Things can still go wrong, even if they look all right but I can guarantee that Hollywood films, Pirates Of The Caribbean: Dead Men Tell No Tales, Spider-Man: Homecoming, Thor: Ragnarok, Justice League and Transformers: The Last Knight will do well, while Baahubali: the Conclusion, Hate Story 4, 2.0, Golmaal Again and Tiger Zinda Hai from Bollywood will nail it at the box office.
This is the year of sequels and well-established franchises. Hollywood is going to have a blockbuster year as the trailers have managed to pique the interest of fans and new audiences alike. Guardians Of The Galaxy Vol. 2, Pirates Of The Caribbean: Dead Men Tell No Tales, Despicable Me 3, Spiderman: Homecoming, Thor: Ragnarok and Wonder Woman seem poised to hit the ground running. Since there is a dedicated fan base of The Alien and Star Wars series, horror franchises will extend their reach with Annabelle 2 and Insidious Chapter 4. The teaser trailer of Kingsman is just out and is gaining traction. In Indian sequels Baahubali: The Conclusion will hold sway along with Tiger Zinda Hain and Golmaal Again.
The success of any movie depends on the quality of its content but the sequel to a hit film has an added advantage, which helps it to take a good opening. This year, we have many Hollywood and Bollywood sequels lined up for release. So far, Badrinath Ki Dulhania, Jolly LLB 2 and The Fate And The Furious 8 have done very well at the box office. We expect Baahubali: The Conclusion to create history at the box office and we also have great expectations from Tiger Zinda Hai, Golmaal Again, 2.0 and Judwaa 2. In Hollywood, the sequels we are looking forward to are Spiderman: Homecoming, Transformers: The Last Knight, Pirates Of The Caribbean: Dead Men Tell No Tales: Dead Men Tell No Tales, War Of The Planet Of The Apes, Thor: Ragnarok, Justice League, Guardians Of The Galaxy and Alien: Covenant.
According to me, from the Hollywood slate, Pirates Of The Caribbean: Dead Men Tell No Tales, Transformers: The Last Knight and Spider-Man: Homecoming, will do great business at the box office. For these films, the audience comprises of adults as well as young people. That’s a great advantage. Also, Baahubali: The Conclusion will break all its previous records. This is the most expensive film compared to the others. The rights to this film have been sold for a huge sum. Also, Tiger Zinda Hai and Golmaal Again will do great business. I would also like to add that Munna Bhai M.B.B.S. and Lage Raho Munna Bhai were also great movies and people are still waiting for their sequel.
Spider-Man: Homecoming and Baahubali: The Conclusion will do great business as the scripts, content and characters are way better than in previous parts. Baahubali: The Conclusion will do very well because the audience is curious to know the climax of the film. That’s why it will be a sure-shot hit and it will beat the competition hollow.
Obviously, films that have a big star cast will do good business. Pirates Of The Caribbean: Dead Men Tell No Tales and Spider-Man: Homecoming will do well as these films have become brands but Baahubali: The Conclusion will be the best.
Avinash Singh, Theatre Owner, Anand
Sequels/franchises have a built-in audience and guarantee footfalls, hence they are safe bets. Over a period of time, the audience base grows as they are viewed at home etc. Hence, they become very bankable. In today’s competitive entertainment landscape, where various means of entertainment are competing for consumers’ attention, sequels/franchises increase the likelihood of the consumer getting his money’s worth. Sequels we are looking forward to are Baahubali: The Conclusion, 2.0, Golmaal Again and Tiger Zinda Hai, and on the Hollywood front, Pirates Of The Caribbean: Dead Men Tell No Tales, The Mummy, War Of The Planet Of The Apes, Spider-Man: Homecoming, Transformers: The Last Knight and Justice League.