For some producers, music leads the star cast
What is most important to me while planning a film? Music, of course! It is music that inspires me to make films. Not the story, nor the cast but the music that motivates me to plan a film.
I feel music is the very lifeline of a film. It is the soul of a film. If a film’s music is good, it is half the battle won at the box office. I would rather quit being a producer if I had to make a song-less venture. Yes, music is that important to me.
I have been a music buff since childhood, and I would watch a film only if I liked its songs. Business-wise, it is the music that first catches people’s fancy. If the music is appealing, people want to know more about the film. Thus, it plays a crucial part in contributing to the success of a film. If your music is successful, your film is likely to be successful too.
I have paid special attention to the music of a film since my very first venture, Jurm. Thankfully, though I am a producer, I have a good ear for music. I know what will instantly strike a chord with the audience. I have personally attended the music sessions of each of the 45 films I have made so far. Right from the initial planning to mixing, I make it a point to be present during all the recordings.
My film, Aashiqui, had ten songs. The film’s run time was two hours, 15 minutes. There was a song every five minutes. Everyone, including the critics, laughed, saying the film would never work. A film with ten songs, and starring newcomers including an unconventional couple, was committing professional hara-kiri at the box office. But I was completely convinced of the music of the film. And naysayers had to eat humble pie as Aashiqui was a huge success at the ticket window.
Any music that is unusual appeals to me. If a melody touches my heart, I want to incorporate it in my film. I always thoroughly research the music I use in my films.
I don’t opt for big names and big music directors. I choose anyone whose soulful tunes catch my ears. It could even be the man on the street! This is why I have a large number of strugglers approaching me for work and asking me if they can score music for my film. I do give them a hearing, to see if they have anything new to offer.
But finding a talented person is like looking for a pearl in the deep sea. It is a tedious process. Nevertheless, I hear them out patiently, I see what they have to offer, and if they come up with something really unusual, I use it in my films. I don’t mean to boast but my forthcoming film, Blood Money, has some really out-of-the-box music. The music has been scored by debutants. I liked what they have created and thus roped them in for my film.
I will never make a film without music playing a key role in it.