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Bharat vs URI week 1- A comparison of footfalls in top four multiplex chains of India

We are almost halfway through 2019, the year that had started with a bang for the Hindi film industry. The first release of 2019, URI: The Surgical Strike, had earned Rs 233.25 crore and the film stands at the top of all the releases of the year in terms of its lifetime numbers.  The film features Vicky Kaushal in the lead and it ran in theatres for more than 90 days. Post that many films that released became box office hits, among which four of them are Rs 100-crore hits. These films include the recent release Bharat, featuring Salman Khan and Katrina Kaif in the lead. Bharat took the position as the second highest grosser of 2019 after URI in just six days of its release.

Let's check out how many people ended up in the theatres in the first week of both the films' release by taking into consideration the four biggest multiplex chains of India - PVR, Inox, Carnival and Cinepolis. If we look at the table below, we can see that the footfalls of Bharat in the first week were almost 44.19 per cent higher than that of URI. However, we cannot miss the fact that Bharat was a big holiday release and the film had a nine-day week while URI was a non-holiday release having a seven-day week.

 

First week admit compare

Multiplex

Bharat Week 1 Admit

URI Week 1 Admit

Wednesday & Thursday 

1st week

Total 9 Days

PVR Cinemax

5,68,630

10,15,983

15,84,613

10,03,042

Inox

4,85,924

8,01,544

12,87,468

9,40,120

Carnival

3,35,701

4,87,566

8,23,267

5,62,351

Cinepolis

2,31,511

3,63,499

5,95,010

4,70,037

Total

16,21,766

26,68,592

42,90,358

29,75,550

 

Among the top four cinema chains of India, PVR stands at the number one position and is followed by Inox, Carnival and Cinepolis in that order. In PVR, Bharat’s footfalls are approximately 58 per cent higher than URI, in INOX they are 37 per cent (approx.) higher; in Carnival they are 46 per cent (approx.) higher, and in Cinepolis they are 27 per cent (approx.) higher.

 

- Bhavi Gathani

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