Ultra Digital Cinema launched in Gujarat, showcasing the two hit films, Gomaal Again!!! and Secret Superstar, during Diwali. Ultra Digital Cinema provides a unique cinematic experience with its content distribution system through an exclusive Cloud-based platform. The state-of-the-art content delivery system is indigenously developed and caters to a complete range, from 4K to 2K to Full HD resolutions, with 7.1 lossless sound. This technology offers 360 degree, Zero Pilferage & Piracy Security as per ISO 27001 norms. In a first phase in India, the company will target the territories of CP, CI, Rajasthan and Gujarat, followed by the Southern part of the country and then the rest of India. The company will be targeting 500 screens by the end of 2018.