In an attempt to reach more homes and audiences in the UK, 22 titles from UTV’s catalogue will now be available on the Video-on-Demand services of British Telecom Vision. The deal has been done through Shemaroo Entertainment UK Pvt Ltd, the exclusive Indian content aggregator for BT Vision.
BT Vision recently launched a ‘Bolly and Beyond’ section, Indian films focused VoD services. The movies on offer are from UTV’s catalogue for the past three years including Race, Fashion, Kaminey, Wake Up Sid and Kurbaan. Viewers will be able to watch four to five UTV movies every month on the IPTV platform for BT Vision’s Pay Per View and Subscription VoD Services.